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Continue ReadingThe 5 parts of a perfect Listicle
Listicles are actually not as easy to write as you may think. Condensing ideas or facts into a few short sentences and even deciding which are important enough to include can be challenging.
Continue ReadingKeyword Research Made Simple
Keyword research will either confirm what you think you know, or it will shock you about what you don’t know. But what is clear is that if you conduct keyword research it will be very effective in helping you get more targeted traffic, understand what your audience is looking for, and help you create an effective marketing plan.
Continue ReadingThe value of Social Proof
Reviews & testimonials are traditional forms of social proof. Why are they so valuable? In this post I look at several ways to present social proof.
Continue ReadingExpanding Your VA Business
As a virtual assistant it’s very easy to fall into the trap of working around the clock and doing everything all on your own. If you’re getting lots of clients and repeat work, that’s fantastic and speaks dividends about your services. How about now using that to your advantage? Expanding your VA business makes sense on all levels – you’ll have the ability to grow a client base, you’ll have a pool of other VAs to help you on a regular or as-needed basis, and you can slowly make the transition into being more of a manager rather than doing all the work yourself. Here are a few tips to… Read More
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